ServicesWho We ServeApproachEngagementsClient Login Request a consultation

Service · Web

Find the conversion and compliance gaps.

Website audits for regulated financial brands. A structured review of your site's conversion paths, performance, accessibility, and public compliance exposure, with a prioritized list of what to fix first.

What is a financial services website audit?

A financial services website audit is a structured review of a regulated firm's site that identifies where it loses conversions and where it carries compliance risk, such as unsubstantiated claims or missing disclosures, and ranks the fixes by impact.

Often paired with Landing page CRO, Web design and Conversion tracking. We run it for RIAs & wealth and mortgage & lending.

The compliance angle

Your marketing is regulated. We treat it that way.

SEC Marketing Rule
Performance, testimonials, and comparisons are framed within Rule 206(4)-1.
Rule 206(4)-1
FINRA 2210
Communications with the public stay balanced, substantiated, and fair, with no misleading claims.
Comms with the public
Claims substantiation
Every stat, figure, and superlative is documented and archived before it goes live.
Documented
Recordkeeping
Approved assets and version history, archived and retrievable on request.
Exam-ready

How the engagement works

A repeatable system, not a one-off project, built so compliance is part of the brief and never bolted on at the end.

01 · Audit

Scan & opportunity map

We map where you stand, what is winnable, and which existing assets carry compliance risk.

02 · Strategy

Prioritized plan

A roadmap aligned to AUM, capital, or member growth, scoped to your registrations.

03 · Produce

Compliant execution

Work drafted to your rule map with disclosures built in, then routed for compliance sign-off.

04 · Measure

Results & pipeline

A monthly scorecard tying the work to qualified pipeline your CFO can read.

Common questions

Questions compliance officers ask first

Messaging and conversion paths, page speed and Core Web Vitals, accessibility, SEO health, and public compliance exposure such as risky claims and missing disclosures.

Yes. We flag public compliance exposure against your rule map and prioritize it, because a missing disclosure is a bigger risk than a slow page.

A clear, prioritized action plan your CFO and compliance team can both act on, with the highest-impact and highest-risk items first. It is yours to keep.

Want to know what is winnable?

Get a free marketing audit: where you stand today, what is winnable, and what to fix first.