ServicesWho We ServeApproachEngagementsClient Login Request a consultation

Service · Demand

Search ads that create qualified demand.

Paid search for regulated financial brands. Disclosure-vetted creative and fair-balance copy that wins high-intent clicks without overpromising or creating avoidable compliance risk.

What is paid search for financial services?

Paid search for financial services is running search ads, such as Google Ads, for a regulated firm, with creative, claims, and landing pages built to fair-balance and disclosure rules, so you capture high-intent demand without misleading copy or compliance risk.

Often Paired With Paid Social, Landing Page CRO and Conversion Tracking. We Run It For Insurance and Mortgage & Lending.

The compliance angle

Your marketing is regulated. We treat it that way.

SEC Marketing Rule
Performance, testimonials, and comparisons are framed within Rule 206(4)-1.
Rule 206(4)-1
FINRA 2210
Communications with the public stay balanced, substantiated, and fair, with no misleading claims.
Comms with the public
Claims substantiation
Every stat, figure, and superlative is documented and archived before it goes live.
Documented
Recordkeeping
Approved assets and version history, archived and retrievable on request.
Exam-ready

How the engagement works

A repeatable system, not a one-off project, built so compliance is part of the brief and never bolted on at the end.

01 · Audit

Scan & opportunity map

We map where you stand, what is winnable, and which existing assets carry compliance risk.

02 · Strategy

Prioritized plan

A roadmap aligned to assets, capital, deposits, or client acquisition, mapped to your regulatory status.

03 · Produce

Compliant execution

Work drafted to your rule map with disclosures built in, then routed for compliance sign-off.

04 · Measure

Results & pipeline

A monthly scorecard tying the work to qualified pipeline your CFO can read.

Common questions

Questions growth leaders ask first

Yes, when built correctly. We write for high-intent searches, fair-balanced claims, platform financial-products certification, and landing pages that carry the disclosures ads cannot fit.

We lead with benefits we can substantiate, avoid performance and guarantee language, and carry required detail onto the landing page where there is room to do it properly.

Qualified conversions, cost per qualified lead, booked meetings, funded accounts, applications, or pipeline, depending on the business model.

Want to know what is winnable?

Get a free marketing audit: where you stand today, what is winnable, and what to fix first.